How we are making change
What motivates us?
You Won’t Want To Miss This
Chuk Works In A Circle
Sugarcane grows abundantly where we live and then sweetens the world.
Farmers harvest sugarcane from their family plots. (There is little large-scale farming in India.) All these local farmers bring their crop to the sugar mill which squeezes all the juice out and we are left with just the fibrous stalk. That's all we need.
We take the sugarcane stalk and squish it, moosh it, wrangle it, (everything but stomp on it) until we have pulp to make CHUK— compostable tableware. Turns out, the short fibers of sugar cane are the best in the world for curving around all the shapes we need for plates and bowls and trays. We leave our products the natural shade so we don’t need to use any harmful bleaching chemicals. No human hands touch the product in our state of the art facility which ensures total hygienic products.
Then our team of local village women pack up the CHUK products, ship them to a distributor near you, where they wait until a Quick-service restaurant, a business canteen or maybe a caterer or YOU decide to make a difference and start using a healthier option. (Besides - CHUK is cheaper than plastic!)
5. Consumption & Composting
Once they polish off their biryani or pizza or sandwiches, the customer trashes the plate. But WAIT! Here's what's great about CHUK: after composting for 90 days, it goes back to serve the earth. It feels like magic - but we just call it CHUK.
And that's the circle. From the earth, return to the earth... with a few stops for masala dosa along the way.